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Ford costs electrical F-150 Lightning pickup from $40,000 to $90,000 


DEARBORN, Mich. — Ford Motor says its new electrical F-150 Lightning pickup will likely be worthwhile when it arrives in U.S. vendor showrooms subsequent 12 months, with pricing between about $40,000 and $90,000.

The pickup, which Ford formally unveiled Wednesday night time, resembles the automaker’s present F-150 however consists of new inside and exterior options. It is powered by two electrical motors and a battery pack as a substitute of a conventional fuel engine. Will probably be supplied in two battery choices with focused ranges of 230 miles or 300 miles, Ford mentioned.

The F-150 Lightning is arguably a very powerful automobile to the corporate in years. It’s anticipated to safeguard the Ford F-Collection’ decades-long gross sales management within the U.S. amid the business’s anticipated shift to EVs. F-Collection consists of the F-150 and its bigger siblings. It’s a roughly $42 billion enterprise for Ford and its largest revenue heart.

2022 Ford F-150 Lightning

Ford

“For each Ford and the American auto business, F-150 Lightning represents a defining second as we progress towards a zero-emissions, digitally linked future,” Ford Chairman Invoice Ford mentioned in an announcement. “Now we’re revolutionizing it for a brand new era.”

Its significance to Ford and American shoppers is why traders and politicians, together with President Joe Biden, are extremely within the automobile and its reception from consumers. Biden on Tuesday visited the Michigan plant that can produce the EV. He used it for instance of a brand new period for the U.S. auto business.

Ford mentioned a work-oriented model of the truck will begin at $39,974. Extra consumer-centric fashions will begin at $52,974 and high out at about $90,000, in keeping with executives. The automaker is taking refundable $100 reservations for the F-150 Lightning on its web site.

The automobile is anticipated to be one of many first mainstream electrical pickups, if not the primary, when it arrives in vendor showrooms by mid-2022. Tesla‘s Cybertruck and GMC’s Hummer EV are scheduled to be launched later this 12 months; nonetheless, they’re anticipated to be extra area of interest merchandise.

Recipe for profitability

Darren Palmer, Ford’s head of EVs, mentioned the F-150 Lightning lineup will likely be worthwhile. He declined to specify whether or not each mannequin will earn a living, saying the corporate does not focus on such particulars for any automobile.

Ford’s recipe for profitability with the F-150 Lightning is scale. Whereas the Lightning is constructed on a novel truck body, it largely shares elements with its conventional gas-powered siblings resembling seats, doorways and far of the automobile’s inside to help with provider pricing.

2022 Ford F-150 Lightning

Ford

‘Not a science experiment’

Ford’s pitch to prospects on the EV is comparatively easy: It is an F-150 however electrical. It should function very similar to a conventional pickup, whereas performing some issues higher. That features rushing from 0 to 60 mph in beneath 5 seconds and powering a house for as much as 10 days within the occasion of a blackout.

“F-150 Lightning is the truck of the long run, as we speak,” mentioned Kumar Galhotra, Ford’s president of the Americas and worldwide markets. “The F-150 Lightning is a good instance of how we’re doing enterprise at Ford as we speak, utilizing electrification to make our autos even higher.”

2022 Ford F-150 Lightning

Ford

The 2022 F-150 Lightning is estimated at as much as 563 horsepower and 775 pound toes of torque — about 130 horsepower and 200 pound toes of torque greater than the top-rated model with an engine. It additionally options a particularly giant entrance trunk, also referred to as a frunk, for extra storage and which ought to come in useful for different use instances resembling tailgating and tenting.

The design and performance of the automobile is supposed to be a truck, “not a science experiment,” in keeping with Linda Zhang, chief engineer of the EV. Ford’s prospects “wished distinct and never totally different,” she mentioned.

Automobile tech

The F-150 Lightning has a number of recent or upgraded options in contrast with present gas-powered fashions, together with over-the-air, or distant, updates.

An apparent distinction is an out there 15.5-inch touchscreen contained in the automobile. It additionally comes out there with 11 outlet plugs, together with 4 within the trunk and one 240-volt outlet within the pickup field for heavy-duty tools.

2022 Ford F-150 Lightning

Ford

A present hybrid electric-gas mannequin of the 2021 F-150 additionally options an electrical generator however not the extent of energy of the EV model.

Ford is partnering with photo voltaic firm Sunrun to supply an at-home EV charger and an inverter that may robotically draw energy from the truck when it is plugged in — sufficient to energy a complete house or sure crucial merchandise throughout an influence outage. They will additionally supply photo voltaic set up for homeowners.

Different options out there embrace built-in scales to make sure the automobile will not be overloaded within the pickup mattress or frunk and an upcoming hands-free freeway driver-assist system. All autos will function four-wheel drive and an unbiased rear axle that will increase journey consolation. Ford’s upcoming hands-free driving will likely be out there at launch.

The F-150 Lightning helps a most 2,000-pound payload and has a towing capability of as much as 10,000 kilos. These are each consistent with many gas-powered F-150 vehicles.

“We do not assume our prospects ought to must anticipate something much less out of a Lightning than they might the F-150s that they are used to,” mentioned Anthony Magagnoli, Ford expertise improvement engineer, throughout a drive within the automobile.

2022 Ford F-150 Lightning

Ford



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